by Cheryl Stephenson | Jul 18, 2023
by Cheryl Stephenson | Jun 19, 2023
Identifying a unique selling proposition (USP) is important for a startup business to differentiate itself from competitors and attract customers. Here are some steps to help a startup business identify its unique selling proposition: Step 1 – Understand Your...
by Cheryl Stephenson | Mar 16, 2021
Describe the Industry How long is the length of a page to rank on on the 1st page of a Google search? The average length of a page that ranks on the first page of Google is 1,890 words. https://growthbadger.com/blog-stats-2019/ The proposed business’s industry...
by Cheryl Stephenson | Jan 25, 2021
Plan Your Business’s legal structure Legal Structure Legal structure: (sole proprietorship, partnership, corporation, not-for-profit, etc) – for AOP it is sole proprietorshipLegal agreements: financial responsibility is held by Cheryl Stephenson, but when the business...
by Cheryl Stephenson | Jan 12, 2021
Objective: To identify the 4Ps of the Marketing Mix – Product, Place, Price and Promotion. PRODUCT STRATEGY Question: Describe your product(s), including how it functions, its design, image, appearance, packaging, labeling, warranties, serviceand support....
