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Elevator Pitch

Objective: To explain the concept of your business in only 30 seconds or the length of a typical elevator ride.

In an elevator pitch (30 second summary), you want to be able to tell someone 4 things about your business. You are going to explain your mission (why you’re in business), your value proposition (how your business is of value to consumers), your traction (what you have accomplished so far), and your ask (what you are asking of the person).


Aprons On People is a food blogging business that is an online resource that provides individuals with high quality recipes that have been tried and tested.  


We use a number of media platforms to reach our audience including:

  • Instagram
  • Pinterest
  • Facebook
  • You Tube
  • And, of course, our website

Our recipe collection is made up of several categories of recipes including:

Main Course


Salads & Dressings

Marinades, Rubs, Sauces & Gravies

Just for Fun – Edible food garnishes and other fun food ideas!

We are in business as food bloggers to share great resources, teach our skills to others and to be a bright light on the www.


We currently have hundreds of active, engaged followers on all platforms. We have worked with brand one, brand two and brand three to create sponsored posts. We have also been featured on recipe sharing sites like Yummly, Better Housekeeping, etc.


We ask that you follow us online and engage with us in our online communities to spread the word about the great thing that are happening.